Introducing Viden

Viden is a New York-based ready-to-wear collection designed for the contemporary woman. Guided by photography, art, film, and neue culture-Viden's emphasis is on modern tailoring and fabrication. Balancing contemporary silhouettes with elevated wardrobe classics, the collection is made for independent women who live in their wardrobe, with confidence and style, through subtle design.
  • Photography: Ryan Willms
  • Art Direction: Lauren Shooster
  • Styling: Alison Mazur @ ACN Studio
  • Model: Liisa Winkler
  • Hair and Makeup: Yuhi Kim
  • Casting: Nicola Kast