Creative Director Mark Wiesmayr is at the global forefront of denim concept and development. With a love for creating authentic references, and modern concepts, Wiesmayr has always been a leader in denim, fashion and design. Having first discovered his passion for denim as Design Director of Levi's, Wiesmayr has since become an industry visionary, serving as Denim Director of Sass and Bide, Creative Director of Blue Blood and CEO and Denim Director of Tsubi (now Ksubi). Wiesmayr is excited to be working on the creative direction of !iTEM, partnering with the best denim mills, makers, and laundries around the world.