Acne

Stockholm, Sweden

Since 1996

An acronym for Ambition to Create Novel Expressions. Founded as a creative collective in Stockholm, Sweden, 1996, by director Jonny Johansson and three colleagues. Set out to develop a lifestyle brand as well as to help build the brands of others through advertising, graphic design and film production. Began with denim in 1997, launching a full collection of effortlessly stylish items in 1998. Developed the magazine ACNE Paper as a visual communication of the ACNE collective and what inspires it. Additionally, the brand designs furniture and has collaborated with Lanvin. Photo courtesy of hintmag.